With this project we intend to attract positive attention to the mountain gorillas and the beautiful nature in Uganda. It is often difficult to describe with words how it feels to stand amongst a group of mountain gorillas, it is a certainly a once-in-a-lifetime experience that requires a unique medium to help future clients understand how it will feel. It seemed an excellent opportunity for consumers to go gorilla tracking through a virtual reality goggles from the comfort of their couch. ![]() "We thought it was time for a positive twist. "Last year, the travel market for Africa took quite a hit by the Ebola epidemic," says Wim Kok, founder of Matoke Tours. The idea for the virtual travel brochure came about in May 2015 when two Dutch filmmakers from an Amsterdam production company were commissioned by Matoke Tours to film the rainforests of Uganda with special 360-degree cameras.
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